Online Master’s in Entertainment Management Programs 2021

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Professionals in the entertainment management industry work for athletes, independent artists, performing arts companies, and the sound recording industry. Typical job duties include organizing events and booking engagements. Professionals also specialize in music, cinema, television, or sports.

The Bureau of Labor Statistics reports a median $75,420 annual salary for these workers, significantly higher than the national median for all other occupations. Top salaries in this field pay more than $190,000.

An entertainment management degree provides learners with more than just industry best practices. Degree-seekers complete hands-on experiences, such as internships, to network with potential employers and choose a specialization.

Leveraging a Master's in Entertainment Management


  • Q. What is entertainment management?

    Entertainment management concerns the entertainment field’s business side. Professionals draft budgets, negotiate contracts, and perform accounting. Successful workers also possess honed communication and interpersonal skills.


  • Q. What can I do with an entertainment management degree?

    Job applicants with an entertainment management industry degree select from numerous entry-level career paths, such as freelance editor, events assistant, and media consultant.


  • Q. Is entertainment management a good career?

    The entertainment management field features career advancement leading to additional responsibility and a higher salary. Positions requiring at least five years of experience include digital strategist and events marketing manager.


  • Q. How do you become an entertainment manager?

    Entertainment management degree online programs hire industry professionals to educate degree-seekers. These programs’ graduation requirements also include internships wherein learners hone skills and network.


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Why Get a Degree in Entertainment Management?



An entertainment management degree helps students turn their passion for the field into in-demand business skills. Coursework emphasizes concepts all entertainment managers must know, such as contract negotiation, financial planning, and distribution. Students typically graduate with applicable skills, a work portfolio, and contacts in the entertainment industry.

Universities offering entertainment management degrees online may provide an asynchronous curriculum, allowing degree-seekers to work while earning their degree. Benefits online degree-seekers may not consider include some schools’ accelerated curricula. Learners generally graduate faster than their peers and save money on their education.

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How Much Does an Entertainment Management Degree Cost?



Schools’ tuition structures influence how much learners pay for an entertainment management degree. Universities that charge per-semester tuition benefits full-time and accelerated degree-seekers, as these students take more credits and graduate sooner than their part-time peers. Also, learners on a budget should research whether in-state public schools offer entertainment management degrees online.

Earning a degree online may feature additional financial advantages, such as not paying for on-campus housing. Online learners do not pay for a meal plan or commuting costs either. Also, parents may not need a babysitter or childcare service.

In addition to school fees, students should expect to pay travel fees if their program requires internships in different U.S. cities. Other programs charge miscellaneous fees, which may increase without warning. Current and prospective degree-seekers should contact schools’ admissions and financial aid counselors to receive a detailed tuition and fees breakdown.

Calculating the Cost of a College Degree



Prospective students use a calculation tool to determine their ability to pay for an entertainment management degree. The tool asks for tuition information. Users also input their salary, cost of living, and expected financial aid. The results help learners determine whether they need additional grants and scholarships to avoid going into debt.

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How Much Do Entertainment Management Majors Make?



The industry entertainment majors enter affects their salary significantly. Agents working for artists, athletes, entertainers, and other public figures earn an annual mean salary exceeding $100,000. Professionals who work for performing arts companies make $68,030. Sports and arts promoters earn slightly more than their performing arts peers.

Students should research states where entertainment managers earn the most. North Carolina, Connecticut, and Ohio feature a mean salary exceeding $113,000. Other states with careers paying above the national mean include California and New York. However, learners should consider starting a career in other states, as their lower cost of living may lead to a higher quality of life.

No matter their specific profession or state of residence, entertainment managers increase their salary potential through experience and networking with potential clients and employers. Other options include earning one or more professional certifications, which imparts new skills and knowledge.

Courses in Entertainment Management



Entertainment management industry degrees help students develop effective leadership, research, and interpersonal skills. Learners also analyze the entertainment industry’s many subfields, such as music, film, television, and live performance. Degree-seekers develop their skills through internships in cities such as Pittsburgh and Los Angeles. Internships may take place during the summer or the academic year.

The sample curriculum introduces three typical courses that programs require for graduation. Please note that curriculum offerings vary by university, affecting students’ academic experiences and career trajectories. Visit a program’s website or speak with an enrollment counselor to learn more about courses, expectations, and graduate outcomes.

Students in production management examine the film and television industry. Course topics include production stages, marketing and distribution, and studio and network operations. Degree-seekers also analyze industry best practices and the industry’s unique business culture. Top entertainment management degrees invite industry experts to speak with learners.

Navigating the industry provides students with the skills necessary to enter the film and television industry. The course emphasizes talent representation, the studio system, and how actors transition from stage to screen. Coursework also includes analyzing different methods that industry insiders use to advance their career.

Internet streaming and other technological advances changed the way musicians and their agents work in the entertainment field. Artist development in the music industry explores this evolution and asks students to examine how modern agents discover and foster artists’ talent. Other course topics include mapping career trajectories and helping musicians set career goals.

Certifications and Licensure for Entertainment Management



A professional certification complements an entertainment management industry degree, helping job applicants demonstrate mastery of one or more subjects. Earning a certification may require professional experience, taking a course, and passing an exam. A university career counselor helps degree-seekers explore relevant certifications and start the application process.

Certified Brand Manager

CBMs possess honed relationship management skills, which they use to advance a client’s personal or professional brand. Candidates take a course covering integrated marketing communications, brand maintenance, and brand identity. Interested professionals start the certification process in joining the Association of International Product Marketing and Management.

Leadership Certificate Program

The American Management Association (AMA) offers this certification to business professionals wanting to hone their leadership skills. The three-lesson course covers different leadership styles, strategic thinking, and professional resilience. LCP benefits include the ability to build trust with and gain respect from clients. AMA members receive a certification discount.

Women’s Leadership Certificate Program

The WLCP appeals to women at different stages of their management career. Professionals who earn the certification online complete four lessons emphasizing the differences between leadership and management, how to overcome biases, and strategic direction’s importance in daily work. AMA offers new start dates monthly.

Scholarships for Entertainment Management



Even students who work while earning an entertainment management degree may need financial assistance to avoid debt. Fortunately, numerous scholarship opportunities exist for online learners majoring in entertainment management. The following three awards feature a 2021 application deadline.


  • Agota M. Bardos Award

    Who Can Apply: First- and second-generation Americans majoring in a topic related to visual arts or music may qualify for the Agota M. Bardos Award. The Bardos Foundation selects four scholarship recipients.

    Amount: $1,000

    Explore Here

  • John Fischetti Scholarship

    Who Can Apply: The Joint Civic Committee of Italian Americans awards funding to undergraduate and graduate degree-seekers with at least 50% Italian heritage. Application materials include an essay, official transcripts, and a recent photograph.

    Amount: Varies

    Explore Here

  • NBCUniversal Tony Coelho Media Scholarship

    Who Can Apply: Undergraduate and graduate students with a documented disability apply to this competitive scholarship. Applicants submit a resume, unofficial transcripts, a recommendation letter, and three brief essays.

    Amount: $5,625

    Explore Here


Online Master’s In Entertainment Management Programs 2021



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  1. Southern Utah University
    Location

    Cedar City, UT

    Tuition

    $$$$$

    Located in Cedar City, SUU enrolls more than 12,000 students annually. The public university offers more than 160 undergraduate and graduate programs that focus on project-based learning. The school's online master's in arts administration provides a personalized approach with experiential learning opportunities.

    The 36-credit entertainment management degree includes coursework in financial management. Other classes cover art development, entertainment leadership, and fund development. In addition, the program features nonprofit management and legal issues in arts administration classes. Graduates gain art advocacy and marketing abilities.

    Learners work with the program director to design an arts-related capstone project to graduate. Master's students spend 10 weeks working on their capstone project. SUU is regionally accredited by the Northwest Commission on Colleges and Universities.

  2. Colorado State University-Fort Collins
    Location

    Fort Collins, CO

    Tuition

    $$$$$

    Founded in 1870, CSU grants degrees from its Fort Collins campus and through its online program. Graduate students can earn an online master's in arts leadership administration at CSU. The program prepares graduates for careers in arts management, creative entrepreneurship, and cultural community development.

    The 32-credit online program focuses on financial management, media communication, and arts policy. Graduate students learn how to plan and evaluate projects. The curriculum also covers community engagement, events management, and entrepreneurship skills. Distance learners also complete an internship at an arts organization to build career-ready skills.

    Prospective students must hold a bachelor's degree. They must also submit three recommendation letters, a statement of purpose, and a resume. Admission to the master's in entertainment management program does not require GRE scores. CSU is regionally accredited by the Higher Learning Commission.

  3. University of Kentucky
    Location

    Lexington, KY

    Tuition

    $$$$$

    Kentucky's flagship university, UK dates back to 1865. Today, the university offers in-person and online degrees, including an online master's in arts administration.

    The 36-credit program trains students in program design, research, and strategic arts administration. Learners also practice innovative collaboration. The degree includes coursework in social media marketing, brand development, and grant writing. Students complete courses in an asynchronous format.

    All online students in the master's in entertainment management program pay in-state tuition rates regardless of residency. Applicants must submit transcripts, a resume, and two recommendation letters. They also provide a statement of purpose and a writing sample, but the program does not require GRE scores. UK is regionally accredited by the Southern Association of Colleges and Schools Commission on Colleges.

  4. University of Miami
    Location

    Coral Gables, FL

    Tuition

    $$$$$

    A private research university, UM enrolls over 17,000 students annually through 11 schools and colleges. Students can earn an online master's in entertainment management that focuses on live arts and entertainment.

    The 30-credit program covers topics like project management and finances. The curriculum strengthens production, promotion, and management skills. In addition to coursework, graduate students complete marketing, promotion, and event production work for live entertainment performances. Degree-seekers can customize the program through electives. Options include topics like entrepreneurship, arts leadership, and tour management.

    Applicants must submit transcripts, a resume, and a personal statement. They must also provide three recommendation letters. The program does not require GRE or GMAT scores. UM is regionally accredited by the Southern Association of Colleges and Schools Commission on Colleges.

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