Best Program for Online Marketing Degrees

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Search for online colleges by subject.

Colleges and universities across the U.S. offer a wide range of marketing programs at multiple degree levels. More and more of these institutions have added online learning options to their marketing program collections more robust and more flexible. The following page gives prospective students a detailed look at the major at the college level with an in-depth guide to online programs in the field. Learn about online marketing degree programs at all academic levels, as well as how to identify quality distance learning opportunities.

Top 10 Best Program for Online Marketing Degrees

Rank School Location
1 Oklahoma State University Stillwater, OK
2 University of Alabama at Birmingham Birmingham, AL
3 Fort Hays State University Hays, KS
4 Minot State University Minot, ND
5 University of Minnesota-Crookston Crookston, MN
6 University of Mary Bismarck, ND
7 Lindenwood University St. Charles, MO
8 Florida International University Miami, FL
9 University of Wisconsin-Whitewater Whitewater, WI
10 Bellevue University Bellevue, NE
Advertisement AffordableCollegesOnline.org is an advertising-supported site. Featured or trusted partner programs and all school search, finder, or match results are for schools that compensate us. This compensation does not influence our school rankings, resource guides, or other editorially-independent information published on this site.

Featured Online Programs

Find a program that meets your affordability, flexibility, and education needs through an accredited, online school.

Best Online Marketing Programs


  • Minimum Qualifications

    • Accredited public or private not-for-profit institution
    • At least 3 online associate degrees or certificate programs (2-year schools)
    • At least 3 online bachelor’s or master’s degrees (4-year schools)
    • Annual in-state tuition below $5,000 (2-year schools)
    • Annual in-state tuition below $25,000 (4-year schools)


  • Ranking Metrics

    Colleges receive a total score based on performance in the following categories:

    • Average in-state net price for first-time/full-time undergraduates
    • Count and breadth of online programs available
    • Student-teacher ratio
    • 6-year graduation rate (4-year schools only)
    • % of beginning, full-time undergrads receiving scholarship/grant aid from the college
    • Average $ of financial aid students receive directly from the college
    • Availability of academic/career counseling services
    • Availability of job placement services for students and graduates
    • 3-year loan default rate
    • AC Online Peer-Based Value (PBV)*


  • Data Sources

    Our college rankings are backed by data collected and analyzed from The Integrated Postsecondary Education Data System, a program managed by the National Center for Education Statistics. Surveying over 7,500 colleges annually, it is among the most longstanding and trusted providers of U.S. postsecondary information.

    • Most recent “Final Release” data available as of October 2017


An online degree in marketing opens wide the career possibilities, especially when the program offers a range of electives and concentrations to complement the degree. Quality programs also include a course management system that allows for collaboration and interaction of its students and instructors, simulating a real-world workplace. They should be affordable, accredited and offer a host of support services for students. We searched for programs that match these and other criteria outlined in our methodology to prepare a list of the Best Online Marketing Programs around. Find out who made the list below.

  1. Oklahoma State University
    Location

    Stillwater, OK

    Tuition

    $$$$$

    Oklahoma State University's Spears School of Business offers a Bachelor of Science in Business Administration with a concentration in marketing. This fully online program uses the Brightspace platform, which allows you to participate in class discussions, submit assignments and view lectures for each class online. The career services office prepares marketing students for the job market by improving your interviewing skills and polishing your resume and application materials. They will even arrange interviews with prospective employers. This degree program qualifies you to work in various areas of the marketing field, including sales, advertising, logistics and marketing research. Some employers who have hired recent OSU marketing graduates include American Airlines, Hallmark, General Mills and IBM. OSU also makes an effort to support active-duty personnel with tuition discounts and fee waivers. All online students must follow the same admissions requirements and deadlines as traditional on-campus students. Competitive applicants should have a minimum score of 21 on the ACT or 1060 on the SAT and have a minimum high school GPA of 3.0. Additionally, you must submit answers to the application essays, academic letters of recommendation and a list of leadership experiences, community involvement and other notable accomplishments. The registrar evaluates transfer credits from accredited schools on a case-by-case basis. Students can also earn credit toward their marketing degree through the Advanced Placement Program (AP), College Level Examination Program (CLEP) and the International Baccalaureate Program (IB). In total, this degree requires 120 credit hours and takes full-time students 4 years to complete.

  2. University of Alabama at Birmingham
    Location

    Birmingham, AL

    Tuition

    $$$$$

    At the University of Alabama at Birmingham's Collat School of Business, distance learners interested in earning a Bachelor of Science in Marketing can do so 100% online. UAB's program exposes students to all the major facets of the marketing industry, providing courses and training in areas such as sales techniques, marketing communications, multinational business practices, e-commerce and entrepreneurship. Students at UAB prepare for careers in growing fields like sales or marketing management, fundraising, advertising and public relations. UAB offers training in the latest digital marketing techniques that will prepare you for careers in social media, market research analysis and public relations. As part of the business school, you will have access to successful faculty members with connections to Fortune 500 companies and entrepreneurial startups. This type of training and professional network can help springboard your career upon graduation. Transfer credits from accredited universities and colleges are accepted. Incoming students with military experience may transfer up to 24 credits toward their degrees and may take advantage of a special tuition assistance program. UAB also offers several military scholarships. All online students have access to the same UAB resources as traditional on-campus students, including library access, IT support and career advice. This degree requires 120 credit hours for graduation and typically takes full-time students 4 years to complete. Applicants should have a minimum 2.25 high school GPA and at least a 20 on the ACT or 950 on the SAT (critical reading and mathematics only).

  3. Fort Hays State University
    Location

    Hays, KS

    Tuition

    $$$$$

    Fort Hays State University is a public institution with over 15,000 students and offers over 50 online degrees designed for adult learners. Distance learners can earn a Bachelor of Business Administration in Marketing completely online. FHSU teaches creative, systematic and analytical approaches to developing successful marketing campaigns and strategies. In addition to your core marking classes, you will explore the principles of accounting and finance, and take various introductory courses in business. Students must choose 1 of 3 available concentrations: business development and sales, digital marketing or general marketing. Online students follow the same application process as traditional students. You must take the ACT or SAT and earn minimum scores of 21 and 980, respectively. Kansas residents, transfer students and homeschooled students need a 2.0 GPA or higher, while non-residents need at least a 2.5. This degree requires 120 credits for graduation, which most full-time distance learners can complete in about 4 years, depending on their availability and course load. Students enrolled at FHSU with military experience may be eligible to earn college credit with the recommendation of the American Council on Education Guide to the Evaluation of Educational Experiences in the Armed Forces. All other previous college credit must follow the established FHSU transfer guides and are evaluated individually. Extensive student resources, such as academic advising, tutoring, counseling, tech support and student organizations and activities, are all available through FHSU's virtual college.

  4. Minot State University
    Location

    Minot, ND

    Tuition

    $$$$$

    At Minot State University, distance learners can earn a Bachelor of Science in Business Administration with a Marketing concentration. With 100% online courses and no on-campus obligations, students can prepare for careers in marketing, sales, advertising and public relations. The program is accredited by the International Assembly for Collegiate Business Education. MSU boasts a program that trains students in all the skills necessary to move products from producers to consumers, from sales and public relations techniques to packaging and distribution. Marketing students take core classes in business fundamentals, accounting, economics and statistics before moving on to advanced courses in marketing strategies, logistics and managerial accounting. You will learn to apply classroom knowledge to real-world settings through one of MSU's internships. Internships can be full-time, part-time, or project-oriented depending on your availability and course load. MSU's flexible timelines allow distance learners to start online courses during the spring, summer or fall semesters. Courses are delivered both synchronously and asynchronously, depending on the class. Even though your professors use the Blackboard system to communicate with students and provide a virtual classroom, you may still need to purchase hard copy textbooks through the MSU bookstore. In most cases, financial aid may be used to pay for books. All applicants must submit ACT or SAT scores with minimum scores of 17-21 and 900-1060, respectively,depending on your cumulative GPA. Remedial courses may be required for admitted students with lower test scores. Transfer students must have a cumulative 2.0 GPA or higher and do not need to submit ACT or SAT if they are 25 or older.

  5. University of Minnesota-Crookston
    Location

    Crookston, MN

    Tuition

    $$$$$

    At Minot State University, distance learners can earn a Bachelor of Science in Business Administration with a Marketing concentration. With 100% online courses and no on-campus obligations, students can prepare for careers in marketing, sales, advertising and public relations. The program is accredited by the International Assembly for Collegiate Business Education. MSU boasts a program that trains students in all the skills necessary to move products from producers to consumers, from sales and public relations techniques to packaging and distribution. Marketing students take core classes in business fundamentals, accounting, economics and statistics before moving on to advanced courses in marketing strategies, logistics and managerial accounting. You will learn to apply classroom knowledge to real-world settings through one of MSU's internships. Internships can be full-time, part-time, or project-oriented depending on your availability and course load. MSU's flexible timelines allow distance learners to start online courses during the spring, summer or fall semesters. Courses are delivered both synchronously and asynchronously, depending on the class. Even though your professors use the Blackboard system to communicate with students and provide a virtual classroom, you may still need to purchase hard copy textbooks through the MSU bookstore. In most cases, financial aid may be used to pay for books. All applicants must submit ACT or SAT scores with minimum scores of 17-21 and 900-1060, respectively, depending on your cumulative GPA. Remedial courses may be required for admitted students with lower test scores. Transfer students must have a cumulative 2.0 GPA or higher and do not need to submit ACT or SAT if they are 25 or older.

  6. University of Mary
    Location

    Bismarck, ND

    Tuition

    $$$$$

    The University of Mary offers flexible online degree programs, including a Bachelor of Arts and Bachelor of Science in Marketing. This private Catholic university was established in 1959 and has approximately 3,400 students. Their 4-year bachelor's degrees in marketing cover the essential business and marketing concepts you will need to advance your career immediately after college. The program is designed to introduce students to the broad spectrum of critical skills required to be successful in virtually any area of the marketing field. UM online learners take asynchronous courses in public relations and advertising, learn how to promote products and services and analyze consumer behavior. Located in the Tharaldson School of Business, the marketing program allows students to work one-on-one with faculty members who bring professional marketing and business experience to the virtual classroom. Students of all faiths and backgrounds are welcome, but as a Catholic institution UM incorporates Benedictine values into its academic program. Advanced prospective students, or those with a 21 ACT score and 3.25 high school GPA or higher, can apply to UM's leadership program to receive specialized leadership training, participate in experiential learning activities and complete extracurricular service learning opportunities. First-year applicants must submit ACT or SAT scores and official transcripts to be considered for admission. Applicants older than 21 don't need to submit standardized test scores. Transfer credits from previously attended colleges and universities are accepted and evaluated on a case-by-case basis. Incoming students can also receive credit for military experience.

  7. Lindenwood University
    Location

    St. Charles, MO

    Tuition

    $$$$$

    Lindenwood University offers over 31 online degree programs, including both the Bachelor of Arts and Bachelor of Science in Marketing. Distance learners may complete either degree entirely online. The B.A. and B.S. require approximately 119 and 126 credit hours for graduation, respectively, and take full-time students about 4 years to complete. The core courses for the B.A. degree are slightly more diverse than those in the B.S. program. The B.S. concentrates on one specialty subject area of the marketing field based on your academic interests. Additionally, students can enroll in the Bachelor of Business Administration with an emphasis in Marketing. With this option, students complete a B.A. or B.S. in Business Administration, and focus 12 of their 21 elective credits on marketing courses. Both the B.A. and B.S. online programs will teach students marketing skills that can be applied in virtually any company, business or entrepreneurial venture. Courses are delivered asynchronously and accessible at any time. Depending on the classes, some are offered in an accelerated format to help you finish your degree at a faster rate. Applicants must submit transcripts for high school and all previously attended colleges and universities. You must also take the ACT or SAT. Lindenwood accepts transfer credits from several community colleges that may count toward a marketing degree. The registrar will evaluate any credits from schools without a Lindenwood transfer agreement. All online students have access to the university's career services and alumni network. Additionally, since Lindenwood is affiliated with the Presbyterian Church, all students have access to spiritual counseling.

  8. Florida International University
    Location

    Miami, FL

    Tuition

    $$$$$

    Florida International University offers a comprehensive online Bachelor of Business Administration in Marketing. Over the course of 120 credit hours, you will learn how to influence buyer behavior, analyze markets, develop marketing strategies and interpret market research. The FIU marketing curriculum exposes students to a wide range of business-related activities in the field. By the end of this program, you will understand how to promote goods and services for particular target markets and how to manage business relationships with partners and their consumers. Graduates are prepared for entry-level careers in sales, advertising, distribution and logistics and international marketing. You will also be prepared to work as a consultant in analyzing a company's marketing strategies and offering suggestions for improvement. You must earn a "C" or better in each class for it to count toward your degree. Applicants must submit ACT or SAT scores in addition to official transcripts and have a minimum high school cumulative GPA of 2.5. All accepted transfer students must complete the Math Placement Assessment exam before registering for math courses. Students may also receive credit for military service. For all credit transfer scenarios, you must submit an official course-by-course evaluation to the registrar. Numerous student services, including personal academic success coaches and access to FIU's Chapter of the American Marketing Association are available to distance learners to ensure you get the most out of your time at FIU. Online students are automatically considered for internal scholarships if they apply for admission by February 15 for the following fall semester. Veterans, scholarship recipients and students who took the SAT or ACT with a fee waiver can usually obtain an FIU application fee and deposit waiver.

  9. University of Wisconsin-Whitewater
    Location

    Whitewater, WI

    Tuition

    $$$$$

    The University of Wisconsin Whitewater is a public institution that serves over 12,000 students. In its College of Business and Economics you can earn your Bachelor of Business Administration in Marketing 100% online. Courses are asynchronous and there are no on-campus obligations. Of the 120 required credits for graduation, you only need to complete 30 credits through UW-Whitewater. The initial 90 credits may be transferred from other accredited institutions. In addition to the required coursework, students must complete 20 hours of community service. This degree covers a wide range of business topics including accounting, economics, management and finance. Recent graduates have gone on to careers at JC Penney, the San Diego Padres, and The Bon Ton, Inc., to name a few. Students can choose a general marketing major or can concentrate on 1of 3 areas of specialization: digital marketing, professional sales, or retail management. Online students have access to the Career and Leadership Development Office where you can receive expert advice and tools to prepare for the competitive job market, plus access to online job boards and academic advising. Applicants must submit official high school transcripts and their ACT or SAT score. Applicants over 21 do not need to submit ACT or SAT scores, but must complete an incoming student placement exam in the testing office. If you are seeking credit for prior military experience, you must submit a copy of the DD214 or the military transcript to the registrar. Advanced Placement (AP) courses completed before enrollment should be submitted to the registrar before the start of your first semester.

  10. Bellevue University
    Location

    Bellevue, NE

    Tuition

    $$$$$

    Bellevue University offers the Bachelor of Science in Marketing for distance learners interested in marketing careers in the global market. This program teaches you how to maximize business performance by using cutting-edge marketing skills and techniques. This 100% online degree teaches the latest digital technology used by professionals. By the time you graduate, you will be able to perform effective market research and use that data for critical insight into consumer behavior and assessing market conditions. You will also be able to create digital marketing strategies that include e-commerce, social media and email marketing. This is an accelerated cohort program during which you will progress from one course to another with the same group of student peers who began coursework with you. In this learning environment, you will be able to work on group projects and support one another as you work through the curriculum. All students compile a personal e-portfolio during their studies to showcase their work and demonstrate their abilities in market strategy, proposal writing and marketing plans. You will need 127 credit hours for graduation, including a capstone project. Depending on your availability, you may be able to satisfy your requirements in under 4 years. Around 88% of students at Bellevue transfer a previously earned associate degree or about 60 credits toward their bachelor's degree. While transfer credits from accredited universities and colleges are often accepted, as well as credit for military service, you must submit your official transcripts for a course transfer evaluation. Applicants are not required to take the SAT or ACT to be eligible for admission to Bellevue.

The Key Strengths of an Online Marketing Degree Program

A wide range of institutions offers online marketing programs, including junior and community colleges, private and public colleges and universities and for-profit online schools. In evaluating the strength of online marketing degrees, students should examine how well the college supports its online students, whether the program is accredited, and if delivers necessary academic resources through the online interface.

Accreditation of Marketing Schools and Programs

The prospective online marketing program and school should be accredited by one or more of the following organizations:

  • Association to Advance Collegiate Schools of Business (AACSB)
  • The Distance Education and Training Council (DETC)
  • One of the six regional accrediting agencies in the nation endorsed by the U.S. Department of Education.

According to the AACSB, less than five percent of the 13,000 business degree programs around the globe have earned its accreditation, making it the most highly sought accreditation for online marketing degree programs. The voluntary accreditation process means that the institution holds itself up to educational and financial assessment by an independent agency. Accreditation thereby protects the value of the student’s degree by measuring it against academic standards recognized by the business professions. Moreover, institutions that do not hold accreditation may not participate in federal student loans, grants, and scholarship programs.

Support for Marketing Students

Students should also evaluate how well their prospective schools support current and graduated marketing majors. Does the college offer a job counseling and career placement office and are its functions available online? Are there regularly supported job fairs or marketing recruiters’ visits to campus? What are the graduation rates and job placement rates for students in the online marketing degree program? Does the institution continue to provide job placement assistance to its past graduates?

Online Student Resources

Two factors contribute heavily to the quality of any online marketing degree program: online delivery system and support, and the accomplishments and qualifications of its faculty. First, does the college or university deliver its online marketing programs through a 24/7 format providing flexible access for distance learning? Is there continuous online support for the technology as well as access to course materials, digital libraries, college offices and departments? The second key factor is how prepared are faculty members to deliver marketing degree programs in an online format? Do professors and instructors have experience in the marketing field and have they been prepared to teach online? Students should inspect faculty biographies with care.

Marketing Degree Search Tool

Finding the right online marketing degree or certificate program takes work. It means sifting through hundreds of programs with a wide range of specialties and academic options to find the one that matches your requirements. Need help? The search tool below can quickly filter associate, bachelor, master’s and doctoral degree programs by cost, type of program, accreditation, and other information that marketing students need.

Advertisement AffordableCollegesOnline.org is an advertising-supported site. Featured or trusted partner programs and all school search, finder, or match results are for schools that compensate us. This compensation does not influence our school rankings, resource guides, or other editorially-independent information published on this site.

EXPLORE BACHELOR’S DEGREE PROGRAMS FOR MARKETING

AN INSIDER’S GUIDE TOONLINE MARKETING DEGREES

Almost every sector of the economy calls on marketing professionals to establish and grow business. Marketers work across multiple sectors, serving corporations, service organizations, non-profits and the government. Highly trained marketing professionals assess the marketplace, analyze consumer behaviors and product trends, helping to build brands, establish pricing and assess completion. According to the U.S. Bureau of Labor Statistics (BLS), most marketing managers hold at least a bachelor’s degree with a concentration of studies in fields such as business law, consumer behavior, economics, finance management, mass communication, mathematics, and statistical computer science. Institutions offer online marketing degree programs at the associate and bachelor’s degree levels for those entering the marketing filed, and there are online master’s and doctoral degrees for experienced marketing professionals seeking advancement to roles in management or academic research. The timeline below looks at the full gamut of online marketing degrees, starting at the two-year level and working through the PhD.

Online Marketing Degree Timeline

Every marketing education is different. Some people need only an associate degree to get their desired career off the ground. Others need an advanced degree to move into a management or supervisory position, or to move into college-level research or teaching. Let’s walk through each online degree level in turn.

Online Associate Degree in Marketing – Two Years

Institutions offering associate online marketing degrees provide a general introduction to the field and business concepts while giving students the chance to complete general education requirements in the liberal arts and sciences. Typically, graduation requirements include 60 credits, with half the curriculum devoted to core education courses. Coursework can include introductory studies in basic accounting, business principles, marketing and advertising, sales techniques, customer service and B2B marketing between organizations. Accelerated associate online marketing degrees can be completed in two years or less. In order to apply to a program, prospective students must have completed a high school diploma or equivalent. The associate is a good choice for students who want to explore marketing while completing the first two years of college with credits that can be transferred to a four-year program.

Associate degree holders may take entry-level jobs with retailers and serve in customer service, product sales or promotions departments. Marketing education at the introductory level is general in nature and traditionally does not prepare graduates for specialized roles in marketing or advertising departments or organizations.

Advertisement AffordableCollegesOnline.org is an advertising-supported site. Featured or trusted partner programs and all school search, finder, or match results are for schools that compensate us. This compensation does not influence our school rankings, resource guides, or other editorially-independent information published on this site.

EXPLORE BACHELOR’S DEGREE PROGRAMS FOR MARKETING

Miami Dade College

  • Enrollment: 100,855
  • Tuition: $3,366
  • College Type: Public
  • State: Florida
  • Associate in Marketing Management – Entrepreneurship
  • Associate in Marketing Management – International Business
  • Associate in Marketing Management – Marketing

Southern New Hampshire University

  • Enrollment: 11,913
  • Tuition: $28,050
  • College Type: Private
  • State: New Hampshire
  • Associate of Science in Marketing

University Of Wisconsin

  • Enrollment: 11,536
  • Tuition: $8,685
  • College Type: Public
  • State: Wisconsin
  • Associate of Applied Science in Management – Marketing Option

University Of Northwestern Ohio

  • Enrollment: 5,602
  • Tuition: $9,710
  • College Type: Private
  • State: Ohio
  • Associate of Applied Business in Marketing

Online Bachelor’s Degree in Marketing – Four Years

The bachelor’s online degree in marketing is a four-year program requiring 120 credit hours divided between core education studies, business courses and a concentration in marketing. The marketing curriculum is usually devoted to multidisciplinary studies in promotions, general marketing, public relations and the relationships between marketing departments and the business enterprise. Curricula can include studies in:

  • Accounting
  • Business law
  • Communications
  • Consumer behavior
  • Macroeconomics
  • Marketing analytics and research
  • Pricing
  • Product development
  • Public relations
  • Statistics

Coursework also covers the range of business sectors (manufacturing, professional services, non-profits, consumer goods, retail sales, financial services, fashion, international business and tourism). Some online marketing degree programs require students to complete a marketing plan or promotions portfolio as a senior project prior to graduation. Admission requirements for bachelor’s-level online marketing programs include a high school diploma, submission of test scores from standardized college admission exams (SAT, ACT), and a sealed copy of student transcripts from high schools and all post-secondary courses.

Bachelor’s degree holders from online marketing programs typically enter the workplace assuming entry-level roles in marketing communications, promotions, account and public relations, eCommerce sales and consumer research. Professionals seeking advancement to leadership roles or senior marketing positions typically return to college to complete an advanced degree.

Advertisement AffordableCollegesOnline.org is an advertising-supported site. Featured or trusted partner programs and all school search, finder, or match results are for schools that compensate us. This compensation does not influence our school rankings, resource guides, or other editorially-independent information published on this site.

EXPLORE BACHELOR’S DEGREE PROGRAMS FOR MARKETING

Liberty University

  • Enrollment: 57,635
  • Tuition: $19,968
  • College Type: Private
  • State: Virginia
  • Bachelor of Science in Business Administration – Marketing

Florida International University

  • Enrollment: 49,029
  • Tuition: $6,417
  • College Type: Public
  • State: Florida
  • Bachelor of Business Administration – Marketing

University Of Maryland

  • Enrollment: 44,009
  • Tuition: $6,384
  • College Type: Public
  • State: Maryland
  • Bachelor of Science in Marketing

University Of Minnesota

  • Enrollment: 43,535
  • Tuition: $13,459
  • College Type: Public
  • State: Minnesota
  • Bachelor of Science in Marketing

Pennsylvania State University

  • Enrollment: 41,614
  • Tuition: $16,444
  • College Type: Public
  • State: Pennsylvania
  • Bachelor of Arts in Advertising/Public Relations – Strategic Communications

The University Of Memphis

  • Enrollment: 20,650
  • Tuition: $7,904
  • College Type: Public
  • State: Tennessee
  • Bachelor of Business Administration in Marketing Management

University Of West Alabama

  • Enrollment: 2,454
  • Tuition: $7,320
  • College Type: Public
  • State: Alabama
  • Bachelor of Business Administration in Marketing

Online Marketing Doctorate – Eight Years +

According to the American Marketing Association, there are more than 100 institutions in the U.S. offering a doctoral degree program in marketing. Doctorate-granting online marketing programs lead to a range of degree options with end-degrees of a PhD in Marketing and a PhD in Business with a Marketing Concentration. Curricula may be comprised of four credits in general marketing studies, six credits in advanced marketing courses, and four credits of specialization classes. Coursework also includes studies in consumer behavior, quantitative modeling, organizational behavior, statistics and experimental design, brand management, social psychology, econometrics, communications research and information systems, and the teaching of marketing and business. Typically, doctoral students take qualifying examinations before undertaking dissertation research projects approved by faculty. The defense of the dissertation may include a short-term residency requirement.

The PhD offered by online marketing programs is designed for advanced professionals who wish to go into college teaching or institutional research. Most jobs are available at teaching or research universities, although some grads may find positions as consultants for businesses, associations, or governmental organizations. The application process and requirements are similar to those established for institutions offering master’s-level online marketing degrees.

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