Online Media Communications Degrees

Discover online bachelors degree programs in media communications, financial aid and scholarship opportunities, and post-graduation employment and salary.

Online Media Communications Degrees

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If your interest lies in a career in the media, marketing, or broadcasting, consider an online mass communications degree. You'll learn about theories, research, and practices in both modern and historical communication. As you move through a bachelor's in media communications, courses focus on more specific elements of communication, including how the media affects our culture, society, and politics. Coursework also provides you with numerous skills related to audio and video, writing and editing, and communication technology.

Because today's technology evolves so rapidly, now is a great time to seek an online bachelor's degree in media communications. And, you can do so through distance education, taking all or most of your classes online–often without ever stepping foot on an actual campus.

This guide features all you need to know to research media communications bachelor's degrees online. Below you'll find information on salary and job outlook, curriculum and concentration options, accreditation, and scholarships and financial aid.

AffordableCollegesOnline.org is an advertising-supported site. Featured or trusted partner programs and all school search, finder, or match results are for schools that compensate us. This compensation does not influence our school rankings, resource guides, or other editorially-independent information published on this site.

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How Much Can You Make in a Media Communications Career?

An online mass communications degree gives you a wide variety of career options spanning the fields of journalism, multimedia production, digital marketing, public relations, advertising, and corporate communication. While no degree can guarantee you a specific job or salary, you’ll find numerous potential career paths through an online bachelor’s degree in media communications.

Below we have compiled job growth and salary information for those with a bachelor’s in media communications. This program provides students with critical skills and knowledge in digital media, writing and editing, and communication to prepare them for these careers.

Public Relations Specialists

Broadcast Technicians Median Annual Salary: $42,650

Job Growth 2016-2026: 8% Job Description

Sound and broadcast technicians use equipment, software, and technology to record music, broadcasts, and other content. They must know how to operate, adjust, and maintain audio/visual, broadcast, and lighting equipment, as well as ensure the high quality of all audio and video they record. These technicians also edit visual content on computers to create final products, while also diagnosing and repairing malfunctioning equipment at times.

Broadcast Technicians

Broadcast Technicians Median Annual Salary: $42,650

Job Growth 2016-2026: 8% Job Description

Sound and broadcast technicians use equipment, software, and technology to record music, broadcasts, and other content. They must know how to operate, adjust, and maintain audio/visual, broadcast, and lighting equipment, as well as ensure the high quality of all audio and video they record. These technicians also edit visual content on computers to create final products, while also diagnosing and repairing malfunctioning equipment at times.

Copywriters

Copywriters Median Annual Salary: $61,820

Job Growth 2016-2026: 8% Job Description

Copywriters create written content for businesses, organizations, and publications, often on a contract or freelance basis. They must know how to write grammatically perfect copy on a variety of topics and do efficient and accurate research to best meet their clients' needs. Some copywriters work for public relations or marketing agencies who hire them to create content on behalf of their clients.

Because many online mass communications degree holders go on to become radio and TV announcers, we have compiled a list of job growth and salary data on this profession for all 50 states and the District of Columbia. You will notice significant differences in the data depending on the state or region, as bigger media markets tend to see higher rates of pay for these professionals. Those working in major cities like New York, Los Angeles, Chicago, and Houston, for example, tend to bring in higher salaries than those in smaller markets.

Alabama Median Annual Salary: $23,020

Number Currently Employed: 450

Projected Job Growth: -11.2 percent

Alaska Median Annual Salary: $38,820

Number Currently Employed: 130

Projected Job Growth: -21.7 percent

Arizona Median Annual Salary: $33,940

Number Currently Employed: N/A

Projected Job Growth: N/A

Arkansas Median Annual Salary: $19,420

Number Currently Employed: 440

Projected Job Growth: -7.3 percent

California Median Annual Salary: N/A

Number Currently Employed: 4,200

Projected Job Growth: -4.8 percent

Colorado Median Annual Salary: $35,240

Number Currently Employed: 680

Projected Job Growth: -1.5 percent

District of Columbia (DC) Median Annual Salary: $62,770

Number Currently Employed: 210

Projected Job Growth: -8.2 percent

Connecticut Median Annual Salary: $28,950

Number Currently Employed: 440

Projected Job Growth: -8.6 percent

Delaware Median Annual Salary: N/A

Number Currently Employed: N/A

Projected Job Growth: N/A

Florida Median Annual Salary: $28,870

Number Currently Employed: 2,370

Projected Job Growth: -0.4 percent

Georgia Median Annual Salary: $30,540

Number Currently Employed: 850

Projected Job Growth: -6.6 percent

Hawaii Median Annual Salary: $31,100

Number Currently Employed: 220

Projected Job Growth: -14.7 percent

Idaho Median Annual Salary: N/A

Number Currently Employed: 80

Projected Job Growth: -4 percent

Illinois Median Annual Salary: $29,080

Number Currently Employed: 1,630

Projected Job Growth: -10.6 percent

Indiana Median Annual Salary: $26,070

Number Currently Employed: 760

Projected Job Growth: -11.8 percent

Iowa Median Annual Salary: $27,800

Number Currently Employed: 930

Projected Job Growth: -3.7 percent

Kansas Median Annual Salary: $25,480

Number Currently Employed: 620

Projected Job Growth: -23 percent

Kentucky Median Annual Salary: $23,380

Number Currently Employed: 920

Projected Job Growth: -9.4 percent

Lousiana Median Annual Salary: $30,390

Number Currently Employed: 470

Projected Job Growth: -8.5 percent

Maine Median Annual Salary: $32,950

Number Currently Employed: 250

Projected Job Growth: -18.1 percent

Maryland Median Annual Salary: $44,930

Number Currently Employed: 380

Projected Job Growth: +17.1 percent

Massachusuetts Median Annual Salary: N/A

Number Currently Employed: N/A

Projected Job Growth: N/A

Michigan Median Annual Salary: $30,130

Number Currently Employed: 980

Projected Job Growth: -11.2 percent

Minnesota Median Annual Salary: $28,390

Number Currently Employed: 970

Projected Job Growth: -13.5 percent

Mississippi Median Annual Salary: $25,340

Number Currently Employed: 320

Projected Job Growth: -5.3 percent

Missouri Median Annual Salary: $23,370

Number Currently Employed: 1,410

Projected Job Growth: -13.3 percent

Montana Median Annual Salary: $23,080

Number Currently Employed: 290

Projected Job Growth: -10.6 percent

Nebraska Median Annual Salary: $30,960

Number Currently Employed: 670

Projected Job Growth: +0.3 percent

Nevada Median Annual Salary: $30,900

Number Currently Employed: 340

Projected Job Growth: -17.6 percent

New Hampsire Median Annual Salary: $30,710

Number Currently Employed: 140

Projected Job Growth: -14.4 percent

New Jersey Median Annual Salary: $44,410

Number Currently Employed: N/A

Projected Job Growth: N/A

New Mexico Median Annual Salary: $34,440

Number Currently Employed: 320

Projected Job Growth: -15.2 percent

New York Median Annual Salary: $42,530

Number Currently Employed: 2,760

Projected Job Growth: -0.7 percent

North Carolina Median Annual Salary: $26,140

Number Currently Employed: 1,280

Projected Job Growth: -12.6 percent

North Dakota Median Annual Salary: $30,710

Number Currently Employed: 220

Projected Job Growth: -15.7 percent

Ohio Median Annual Salary: $32,370

Number Currently Employed: 1,350

Projected Job Growth: -14.7 percent

Oklahoma Median Annual Salary: $27,870

Number Currently Employed: 370

Projected Job Growth: -13.8 percent

Oregon Median Annual Salary: $37,920

Number Currently Employed: 450

Projected Job Growth: -8.7 percent

Pennsylvania Median Annual Salary: $25,170

Number Currently Employed: N/A

Projected Job Growth: N/A

Rhode Island Median Annual Salary: $28,700

Number Currently Employed: 130

Projected Job Growth: -6.8 percent

South Carolina Median Annual Salary: $29,430

Number Currently Employed: 360

Projected Job Growth: -0.3 percent

South Dakota Median Annual Salary: $31,050

Number Currently Employed: 560

Projected Job Growth: -5.9 percent

Tennessee Median Annual Salary: $26,080

Number Currently Employed: 1,160

Projected Job Growth: -3.2 percent

Texas Median Annual Salary: $36,840

Number Currently Employed: N/A

Projected Job Growth: N/A

Utah Median Annual Salary: $38,700

Number Currently Employed: 350

Projected Job Growth: +10.1 percent

Vermont Median Annual Salary: $32,150

Number Currently Employed: 330

Projected Job Growth: -9.8 percent

Virginia Median Annual Salary: $31,580

Number Currently Employed: 890

Projected Job Growth: -14.5 percent

Washington Median Annual Salary: $36,470

Number Currently Employed: 860

Projected Job Growth: -9.6 percent

West Virginia Median Annual Salary: $27,030

Number Currently Employed: 260

Projected Job Growth: -11.5 percent

Wisconsin Median Annual Salary: $30,240

Number Currently Employed: 1,050

Projected Job Growth: -14.8 percent

Wyoming Median Annual Salary: $36,120

Number Currently Employed: 50

Projected Job Growth: -17 percent

Alabama Median Annual Salary: $23,020

Number Currently Employed: 450

Projected Job Growth: -11.2 percent

Alaska Median Annual Salary: $38,820

Number Currently Employed: 130

Projected Job Growth: -21.7 percent

Arizona Median Annual Salary: $33,940

Number Currently Employed: N/A

Projected Job Growth: N/A

Arkansas Median Annual Salary: $19,420

Number Currently Employed: 440

Projected Job Growth: -7.3 percent

California Median Annual Salary: N/A

Number Currently Employed: 4,200

Projected Job Growth: -4.8 percent

Colorado Median Annual Salary: $35,240

Number Currently Employed: 680

Projected Job Growth: -1.5 percent

District of Columbia (DC) Median Annual Salary: $62,770

Number Currently Employed: 210

Projected Job Growth: -8.2 percent

Connecticut Median Annual Salary: $28,950

Number Currently Employed: 440

Projected Job Growth: -8.6 percent

Delaware Median Annual Salary: N/A

Number Currently Employed: N/A

Projected Job Growth: N/A

Florida Median Annual Salary: $28,870

Number Currently Employed: 2,370

Projected Job Growth: -0.4 percent

Georgia Median Annual Salary: $30,540

Number Currently Employed: 850

Projected Job Growth: -6.6 percent

Hawaii Median Annual Salary: $31,100

Number Currently Employed: 220

Projected Job Growth: -14.7 percent

Idaho Median Annual Salary: N/A

Number Currently Employed: 80

Projected Job Growth: -4 percent

Illinois Median Annual Salary: $29,080

Number Currently Employed: 1,630

Projected Job Growth: -10.6 percent

Indiana Median Annual Salary: $26,070

Number Currently Employed: 760

Projected Job Growth: -11.8 percent

Iowa Median Annual Salary: $27,800

Number Currently Employed: 930

Projected Job Growth: -3.7 percent

Kansas Median Annual Salary: $25,480

Number Currently Employed: 620

Projected Job Growth: -23 percent

Kentucky Median Annual Salary: $23,380

Number Currently Employed: 920

Projected Job Growth: -9.4 percent

Lousiana Median Annual Salary: $30,390

Number Currently Employed: 470

Projected Job Growth: -8.5 percent

Maine Median Annual Salary: $32,950

Number Currently Employed: 250

Projected Job Growth: -18.1 percent

Maryland Median Annual Salary: $44,930

Number Currently Employed: 380

Projected Job Growth: +17.1 percent

Massachusuetts Median Annual Salary: N/A

Number Currently Employed: N/A

Projected Job Growth: N/A

Michigan Median Annual Salary: $30,130

Number Currently Employed: 980

Projected Job Growth: -11.2 percent

Minnesota Median Annual Salary: $28,390

Number Currently Employed: 970

Projected Job Growth: -13.5 percent

Mississippi Median Annual Salary: $25,340

Number Currently Employed: 320

Projected Job Growth: -5.3 percent

Missouri Median Annual Salary: $23,370

Number Currently Employed: 1,410

Projected Job Growth: -13.3 percent

Montana Median Annual Salary: $23,080

Number Currently Employed: 290

Projected Job Growth: -10.6 percent

Nebraska Median Annual Salary: $30,960

Number Currently Employed: 670

Projected Job Growth: +0.3 percent

Nevada Median Annual Salary: $30,900

Number Currently Employed: 340

Projected Job Growth: -17.6 percent

New Hampsire Median Annual Salary: $30,710

Number Currently Employed: 140

Projected Job Growth: -14.4 percent

New Jersey Median Annual Salary: $44,410

Number Currently Employed: N/A

Projected Job Growth: N/A

New Mexico Median Annual Salary: $34,440

Number Currently Employed: 320

Projected Job Growth: -15.2 percent

New York Median Annual Salary: $42,530

Number Currently Employed: 2,760

Projected Job Growth: -0.7 percent

North Carolina Median Annual Salary: $26,140

Number Currently Employed: 1,280

Projected Job Growth: -12.6 percent

North Dakota Median Annual Salary: $30,710

Number Currently Employed: 220

Projected Job Growth: -15.7 percent

Ohio Median Annual Salary: $32,370

Number Currently Employed: 1,350

Projected Job Growth: -14.7 percent

Oklahoma Median Annual Salary: $27,870

Number Currently Employed: 370

Projected Job Growth: -13.8 percent

Oregon Median Annual Salary: $37,920

Number Currently Employed: 450

Projected Job Growth: -8.7 percent

Pennsylvania Median Annual Salary: $25,170

Number Currently Employed: N/A

Projected Job Growth: N/A

Rhode Island Median Annual Salary: $28,700

Number Currently Employed: 130

Projected Job Growth: -6.8 percent

South Carolina Median Annual Salary: $29,430

Number Currently Employed: 360

Projected Job Growth: -0.3 percent

South Dakota Median Annual Salary: $31,050

Number Currently Employed: 560

Projected Job Growth: -5.9 percent

Tennessee Median Annual Salary: $26,080

Number Currently Employed: 1,160

Projected Job Growth: -3.2 percent

Texas Median Annual Salary: $36,840

Number Currently Employed: N/A

Projected Job Growth: N/A

Utah Median Annual Salary: $38,700

Number Currently Employed: 350

Projected Job Growth: +10.1 percent

Vermont Median Annual Salary: $32,150

Number Currently Employed: 330

Projected Job Growth: -9.8 percent

Virginia Median Annual Salary: $31,580

Number Currently Employed: 890

Projected Job Growth: -14.5 percent

Washington Median Annual Salary: $36,470

Number Currently Employed: 860

Projected Job Growth: -9.6 percent

West Virginia Median Annual Salary: $27,030

Number Currently Employed: 260

Projected Job Growth: -11.5 percent

Wisconsin Median Annual Salary: $30,240

Number Currently Employed: 1,050

Projected Job Growth: -14.8 percent

Wyoming Median Annual Salary: $36,120

Number Currently Employed: 50

Projected Job Growth: -17 percent

What Courses Can be Taken for an Online Media Communications Degree?

As you embark on your media communications bachelor’s degree online, you may take many different core and elective courses that expand your knowledge and skills across numerous subjects. While these programs differ in terms of their curricula, you’ll likely find some similarities when researching degree options. Be sure to look into the details of each school and program to find specific requirements. The list below includes five examples of courses common to a bachelor’s degree in media communications.

Multimedia Communication

Students learn how to tell stories and create brand strategies using new and traditional media. The course applies principles of journalism to enable students to learn key skills that serve them well in communications-focused careers.

Introduction to Audio Techniques

Students learn the basics of processing audio through sound production, editing, mixing, and adjusting wide-band processors. The course serves as a strong foundation for more complex work in audio processing as students move through the program.

Principles of Digital Communication

This course examines digital and social media, including tools like Facebook, Twitter, WordPress, Instagram, Snapchat, and emerging apps and networks. Students learn how to use principles of communications and design to best leverage these platforms.

Integrated Marketing Methods

Students explore brand messaging across numerous channels, including both traditional and new media. The course incorporates principles of marketing, public relations, advertising, and storytelling to reach key stakeholder groups.

Strategic Communication

This course helps students expand their writing and editing abilities and create a variety of content relevant to public relations, advertising, and marketing campaigns. Students also learn how to think strategically about communication.

How to Choose the Best Online Media Communications Program

With all the options out there, it can be difficult to pick the right bachelor’s degree in media communications for you. To make the process a little easier, examine each program you are considering and look at factors like the school’s reputation, accreditation status, courses offered, the quality of the faculty, and tuition and fees. Below you will find answers to several common questions students have when narrowing down their online mass communications degree options.

Which Strategies Should I Follow When Selecting Media Communications Courses?

Nearly all online mass communications degree programs post their curricula online. Review the classes available and find those that interest you and relate to your career goals. Determine elective course options in addition to the program's required core classes. Make sure the bachelor's in media communications program in which you enroll offers you a solid foundation of courses, while still enabling you to select from a variety of electives to round out your education.

Should I Look for a Specific Curriculum Focus in My Program?

This depends largely on how you wish to use your bachelor's degree in media communications to explore future careers. If you know you want to become a TV producer, marketing consultant, or journalist, for example, look for programs that allow you to concentrate your courses in these subjects. Pursuing a more general online mass communications degree might work best if you’re still unsure of your exact career path, but know you want to serve in communications in some capacity.

What Should I Look for When Evaluating the Faculty of Each Program?

Review the credentials of the faculty members within each online bachelor's degree in media communications under your consideration. Many communications instructors have real-world experience in TV or radio production, reporting, public relations, marketing, or related fields. Ensure instructors have been teaching at the college level for a significant amount of time. The best professors often have a good mix of professional and academic experience behind them.

How Will I Complete an Internship If My Program Is Online?

Even if you live far away from your school's campus, your bachelor's in media communications program may still help with placing you in a required internship. In some cases you may need to find an internship on your own and obtain approval from your program adviser before you start. While securing an internship can be a little more challenging for distance learners, you may find you have more flexibility in finding the right fit for you.

How Will an Online Mass Communications Degree Help Me Reach My Career Goals?

While no degree can guarantee you'll reach your career goals, a media communications bachelor's degree online provides you with an important credential as you look to enter communications-focused fields. These programs give you in-depth knowledge on the strategies, tactics, and tools used to communicate to audiences across a wide variety of channels. An online mass communications degree indicates to employers that you have a strong understanding of what it means to achieve success in a challenging field.

Scholarships & Financial Aid for Media Communications Programs

Although you have numerous options when funding your media communications bachelor's degree online, scholarships and grants provide you with money you do not need to pay back. Applying for scholarships specifically for mass communications students could help you reduce the total cost of your higher education. In addition, these scholarships may provide you with networking and internship opportunities that give you a career boost before you even finish your degree.

BEA Founders Award

This scholarship, offered through the Broadcast Education Association (BEA), provides two yearly awards of $1,500 each to those seeking an electronic media-related degree. Qualified recipients must attend a BEA-approved and accredited two- or four-year postsecondary institution. Applicants must have an above-average academic record and demonstrate enthusiasm and talent for electronic media. The award committee looks for students who operate with a high level of integrity and personal responsibility.

BMI Founders Award for Radio Broadcasting

Students between the ages of 17 and 24 and who are enrolled full time at an accredited U.S. college or university may apply for this $5,000 scholarship from the BMI Foundation. Applicants must also major in broadcast engineering, communications, journalism, electronic media, or a related discipline. The award includes a four- to six-week internship with a major broadcaster, allowing recipients to get both financial support and valuable experience in the field.

Carole Simpson Scholarship

Made available from the Radio Television Digital News Foundation, this $2,000 scholarship is awarded to a college student seeking a bachelor's degree in journalism, radio, or television. Eligible students must be in good academic standing, provide up to five work samples, have significant experience, and include a cover letter detailing why they wish to pursue a career in communications. The application also requests a letter of recommendation and a current resume.

Ennes Scholarships

The Ennes Educational Foundation Trust offers several scholarships to those interested in broadcast engineering as a career field. These awards offer financial assistance for tuition, room and board, and textbook and technology expenses. Each year, the foundation provides at least three awards at $1,500 each. The scholarship committee places a preference on applicants who are members of the Society of Broadcast Engineers.

Richard G. Zimmerman Scholarship

Established in honor of a long-time member of the National Press Club, this scholarship provides a one-time award of $5,000 to a student aiming to focus his or her career on journalism. Applicants must indicate a commitment to the tenets of journalism and demonstrate a strong academic record. The application also asks for three work samples, three letters of recommendation, and a letter of acceptance from an accredited postsecondary institution.

Online Bachelor's in Media Communications Programs 2021


Sam Houston State University View School Profile Huntsville, TX $12516

SHSU enrolls about 21,000 students in traditional and online programs. Learners can pursue a bachelor's in communication studies online. Enrollees develop small group, interpersonal, and organizational communication skills.

The 120-credit curriculum includes general education credits that students may transfer from another institution. The major explores topics like public speaking and communication theory. The BA requires a foreign language component. The BS requires natural science coursework. The highly customizable curriculum requires an 18-credit minor. Degree-seekers can use electives to tailor the degree.

Graduates leave the program with scientific literacy and conflict management skills. SHSU's small classes provide personalized learning. Enrollees in the online bachelor's in media communications pay the same tuition regardless of residency. First-year students submit a high school diploma or the equivalent. Transfer students need a minimum 2.5 GPA.

Arizona State University-Skysong View School Profile Scottsdale, AZ $14166

ASU operates the Walter Cronkite School of Journalism and Mass Communication. The online bachelor's in mass communication and media studies explores many parts of mass communication. Enrollees learn how information influences opinions and behavior. They also study how it shapes different cultures. Award-winning journalists and media scholars teach the courses.

The 120-credit curriculum includes general education coursework in various disciplines. The major explores traditional media topics such as media and society and literacy and critical inquiry. The online bachelor's in media communications also explores new media. Degree-seekers examine digital audience analysis and digital media literacy. One course teaches students how to recognize and address misinformation.

Students pay the same tuition regardless of residency. Admission requires a competitive GPA. First-year students submit SAT or ACT scores. Transfer students submit college transcripts.

Maryville University of Saint Louis View School Profile Saint Louis, MO Unconfirmed

Maryville's BA in communication studies values learning by doing. Students blend classroom learning with hands-on experience through media projects. The 128-credit curriculum requires general education coursework. The degree offers two concentrations: strategic communication, and emerging media strategy and social media.

Students complete a communications core that explores writing for communication and media, and organizational communication. Enrollees examine critical approaches to communication. They receive an introduction to new and social media. Each of the two concentrations requires its own coursework. For instance, the emerging media strategy and social media track teaches website design and digital writing for campaigns.

Students can earn certificates such as Google Analytics and HubSpot content marketing in place of some exams. Enrollees gain communications experience through an internship. Graduates leave this online bachelor's in media communications understanding digital marketing and data analysis. Applicants need a minimum 2.0-2.5 GPA.

Washington State University View School Profile Pullman, WA $17297

WSU offers about 100 majors. Degree-seekers pursuing the online BA in strategic communication focus on traditional and digital media. Students prepare for careers in corporate communications, social media, and advertising.

The program's 120-semester credits include general education coursework. Students must complete certification as an integrated strategic communication major before advancing to upper-level courses. Pre-certification coursework covers topics such as media and society and communication in global contexts. Certified enrollees study advanced concepts such as the foundations of persuasion and reporting across platforms. They study marketing and advertising principles and practices.

A course in this bachelor's in media communications program teaches digital content promotion. Students gain hands-on experience during an internship. Washington students pay the most affordable tuition. Admission requires a high school or GED diploma. Transfer students need a minimum 2.5 GPA.

SUNY College at Oswego View School Profile Oswego, NY $15780

SUNY Oswego offers a degree-completion bachelor's in broadcasting and mass communications. The online program enrolls degree-seekers with an associate degree or many credits in media studies, broadcasting, or a related major. Applicants need all or most of the program's lower-division requirements.

Students explore the foundations of communication. The major covers advanced topics such as broadcast news writing and video production. Learners study social networks and the web. They also examine mass media and politics. Participants use electives to tailor the rest of the curriculum. Full-time enrollees complete the degree entirely online in about two years. Graduates pursue careers in broadcasting and advertising.

Applicants need at least 60 transferable college credits with a minimum 2.3 GPA.

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